We do a lot of SEO work at Honeypot, which involves building streams of organic traffic by meeting demand for searches with optimized content—but it’s not the only strategy out there.
The beauty of press release platforms is that they come with built-in audiences specifically for distributing news. With a distribution service like PR Newswire, you don’t need to hustle your content through a dozen PR channels
It’s worth noting that you aren’t just paying for an announcement to appear on a well-known PR website. A proper PR service pushes your announcement to journalists, columnists, and bloggers in the same space as you. This can give you instant web traffic if it’s tailored to the right audience with news-worthy content.
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