While backlinks are, admittedly, just one out of hundreds of different signals, they remain one of the most important ranking factors in the SEO industry. Google’s algorithm keeps evolving, but at present, there is still no better way to measure the authority of your content or the trust others place in it.
Naturally, the question then becomes how do SEOs build links these days?
To answer that question, my team and I recently created a brand new industry survey. We polled 628 SEO experts (which included a mix of in-house SEOs, SEO agencies, SEO consultants, and small business SEOs) at SMX Advanced 2017 in Seattle. Then we published our findings in this Link Building Report.
Add a Comment